Category Archives: Culture

Technology Use of the Zero to Eight Year Old Set

Commonsense Media suggests that television remains dominant in terms of the number of hours consumed by the zero to eight year old group.   To give a perspective on this, children under 1 watch more than two-times as much TV and videos as they do reading books or being read to. It’s not too surprising […]

A Club for High School Entreprenuers

What a great idea and it was an idea started by a teen.  More than an investment club, this group teaches entrepreneurship, the stock market and how to take ideas and turn them into products; things that should be part of a school’s curriculum. This really is the next generation lemonade stand. Instead of taking it to […]

MILLENNIALS TO EXPLORE THE NEW DIGITAL CURRICULUM AT MEDIA INNOVATIONS SUMMIT YOUTH SYMPOSIUM

Santa Clara, Calif. – November 2, 2011 — Media Innovations Summit (MIS), the premier new media strategies conference, will address the ongoing debate over the impact of technology on young people in education and culture during its Window on Tomorrow Youth Symposium taking place December 1 from 4-7 p.m. at the Santa Clara Convention Center. Students and experts will provide fresh perspectives on new techniques and technologies advancing education in a unique forum targeted to Bay Area educators and parents.

Digital Abuse Widespread According to MTV/AP Survey

According to a MTV/Associated Press sutdy, 76% of 14 to 24 year olds surveyed believe that “digital abuse” is a serious problem for people of their age group, while 56% report that they have experienced some form of digital abuse through social and digital media. Full details can be found at the following link. Cyberbullying, […]

The Class of 2015 – Who Are They?

What will the college graduating class of 2015 want?  The video found at this site Meet The Class of 2015. and the whitepaper at this link purports to know. http://www.meet2015.com/Content/Pdf/MrYouth_ClassOf2015.pdf Through surveying 5,000 students, as well as extensive focus group work, which included students video recording their own lives for the researchers, Mr Youth has […]

Research from FOSI

This research is chock full of good statistics from FOSI (Family Online Safety Institute.  What I found interesting is that 79% of the respondents claim that their computers are in a common area (where parents can see what their kids are doing). FOSI is interesting organization with members from a diverse group of companies, such […]

Teens as Influencers

Article argues that teenagers influence older folks and an authenticate message is important to them than previous generations. MediaPost Publications Reversing Roles: Teens In The Drivers Seat 09/15/2011.    

Ypulse Research » Blog Archive » The Ypulse Report — Technology

In January 2011, YPulse did a survey of 1,000 college and 500 high school students and reported on it in this February 2011 report and found distinct patterns for high schoolers and collegians. via Ypulse Research » Blog Archive » The Ypulse Report — Technology.

Get Gen Y’s Attention by Cutting out the Clutter..

Cutting through the clutter and keeping it simple is the key to getting the attention of Gen-Y, according to this author. “Cut out the clutter of your product descriptions and sales messages to grab a Gen Y user’s attention, hold on to it and convert a sale. From a website to a brochure or flyer, […]