{"id":111,"date":"2003-11-18T10:09:35","date_gmt":"2003-11-18T10:09:35","guid":{"rendered":"https:\/\/viodi.com\/classic\/2003\/11\/18\/article4-4\/"},"modified":"2023-08-13T18:27:18","modified_gmt":"2023-08-13T18:27:18","slug":"article4-4","status":"publish","type":"post","link":"https:\/\/viodi.com\/classic\/2003\/11\/18\/article4-4\/","title":{"rendered":"A Product? Or, Just Good Marketing?"},"content":{"rendered":"<p>                                                                                                               Quick                    Jump Menu to this Issue&#8217;s Articles                   November,                    18th 2003 Overview                   The Multimedia Home -Coming Soon to a Home Near You:                    One Way to Sell a Complex Technology:                   One Utility&#8217;s Crash, Another Utility&#8217;s Gain:               Is It a Product or Just Good Marketing?                                                                                       <\/p>\n<p class=\"MsoNormal\" align=\"center\"><b><b><a name=\"conf\"\/><b>Is            It a Product Or Just Good Marketing?<\/b><\/b><\/b><\/p>\n<p class=\"MsoNormal\" align=\"center\">by <a href=\"mailto:ken.pyle@viodi.com\">Ken            Pyle<\/a><\/p>\n<p>       \u00a0        <\/p>\n<p align=\"center\" onclick=\"MM_openBrWindow('http:\/\/www.viodi.com\/alliance\/','','toolbar=yes,location=yes,status=yes,menubar=yes,scrollbars=yes,resizable=yes')\"><a href=\"javascript:\"><img decoding=\"async\" src=\"http:\/\/www.viodi.com\/images\/smalllogo.jpg\" border=\"0\" onclick=\"MM_openBrWindow('http:\/\/www.viodi.com\/alliance\/','','toolbar=yes,location=yes,status=yes,menubar=yes,scrollbars=yes,resizable=yes')\"\/><\/a><br \/>           <a href=\"javascript:\">About Viodi, LLC<\/a>          <\/p>\n<p align=\"center\"><strong>November 18th, 2003 Issue<\/strong><\/p>\n<p align=\"center\"><a href=\"http:\/\/www.viodi.com\/newsletter\/signUp.htm\">Subscribe            to Viodi View<\/a><\/p>\n<p align=\"center\"><a href=\"http:\/\/www.viodi.com\/newsletter\/031100\/overview.htm\">Last            Issue<\/a><\/p>\n<p class=\"MsoBodyText\" onclick=\"MM_openBrWindow('http:\/\/www.ustelecom03.com','','')\">Note,            to view this article, you must be a club.viodi member. Club.viodi membership            is only open to independent telcos and is made available at the sole            discretion of Viodi, LLC. To obtain a user ID and password, please contact            us at <a href=\"mailto:clubviodi@viodi.com\">clubviodi@viodi.com<\/a>.          <\/p>\n<p class=\"MsoBodyText\">Club.Viodi members, please <a href=\"http:\/\/www.viodi.com\/club1\/newsletter\/031101\/article1.htm\">click            here<\/a> to see this article. <\/p>\n<p class=\"MsoBodyText\"><a href=\"#top\">Back to Top<\/a><\/p>\n<p class=\"MsoBodyText\"><a href=\"overview.htm\">Back to Main Page <\/a><\/p>\n<p class=\"MsoBodyText\">All displayed trademarks, logos            and service marks are the property of their respective owners. \u00a9            2003 <a href=\"javascript:\" onclick=\"MM_openBrWindow('http:\/\/www.viodi.com\/alliance','','')\">Viodi,            LLC<\/a>. All Rights Reserved<\/p>\n<p>       \u00a0                         \u00a0       \u00a0        <\/p>\n<p align=\"center\"><a href=\"javascript:\" onclick=\"MM_openBrWindow('http:\/\/www.viodi.com\/local\/','','toolbar=yes,location=yes,status=yes,menubar=yes,scrollbars=yes,resizable=yes')\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/viodi.com\/classic\/wp-content\/uploads\/2003\/12\/local.gif\" width=\"144\" height=\"500\" border=\"0\"\/><br \/>           <\/a>         <\/p>\n<p>                        \u00a0       \u00a0       \u00a0                         \u00a0       \u00a0              \u00a0                 <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Quick Jump Menu to this Issue&#8217;s Articles November, 18th 2003 Overview The Multimedia Home -Coming Soon to a Home Near You: One Way to Sell a Complex Technology: One Utility&#8217;s Crash, Another Utility&#8217;s Gain: Is It a Product or Just Good Marketing? Is It a Product Or Just Good Marketing? by Ken Pyle \u00a0 About [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-111","post","type-post","status-publish","format-standard","hentry","category-newsletter"],"_links":{"self":[{"href":"https:\/\/viodi.com\/classic\/wp-json\/wp\/v2\/posts\/111","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/viodi.com\/classic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/viodi.com\/classic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/viodi.com\/classic\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/viodi.com\/classic\/wp-json\/wp\/v2\/comments?post=111"}],"version-history":[{"count":1,"href":"https:\/\/viodi.com\/classic\/wp-json\/wp\/v2\/posts\/111\/revisions"}],"predecessor-version":[{"id":503,"href":"https:\/\/viodi.com\/classic\/wp-json\/wp\/v2\/posts\/111\/revisions\/503"}],"wp:attachment":[{"href":"https:\/\/viodi.com\/classic\/wp-json\/wp\/v2\/media?parent=111"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/viodi.com\/classic\/wp-json\/wp\/v2\/categories?post=111"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/viodi.com\/classic\/wp-json\/wp\/v2\/tags?post=111"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}