{"id":347,"date":"2005-11-06T12:16:37","date_gmt":"2005-11-06T12:16:37","guid":{"rendered":"https:\/\/viodi.com\/classic\/2005\/11\/06\/article1-56\/"},"modified":"2023-08-13T18:27:21","modified_gmt":"2023-08-13T18:27:21","slug":"article1-56","status":"publish","type":"post","link":"https:\/\/viodi.com\/classic\/2005\/11\/06\/article1-56\/","title":{"rendered":"Viodi View &#8211; Our Packet Lives &#8211; Implications for Independent Telcos"},"content":{"rendered":"\n<p align=\"left\">\u00a0<\/p>\n<p align=\"left\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.viodi.com\/images\/logo-145px.gif\" alt=\"Viodi - the Bridge Between the Heartland and Hollywood\" width=\"145\" height=\"42\"\/>        <\/p>\n<p align=\"center\"><strong>Viodi View Menu<\/strong><\/p>\n<p>                            <a href=\"http:\/\/www.viodi.com\/\">Current              Issue<\/a>                                                      <\/p>\n<p><a href=\"http:\/\/www.viodi.com\/newsletter\/051100\/article1.htm\">Our                  Packet Lives<\/a><\/p>\n<p><a href=\"http:\/\/www.viodi.com\/newsletter\/051100\/article2.htm\">Evergreen                  Content <\/a><\/p>\n<p><a href=\"http:\/\/www.viodi.com\/newsletter\/051100\/article3.htm\">Wireless                  ISP Highlights<\/a>               <\/p>\n<p>                                                                                                 <a href=\"http:\/\/www.viodi.com\/newsletter\/051002\/\">Previous              Issue<\/a>              <\/p>\n<hr\/>\n<p>                                 <a href=\"javascript:openWindow(&quot;http:\/\/postsnet.com\/app\/campaigner\/services\/optinlist\/processoptinrequest.jsp?oilb=85755787&quot;)\">Viodi              View Subscribe<\/a>              <\/p>\n<hr\/>\n<p>                              <strong>Viodi Forums<\/strong>                               <a href=\"http:\/\/www.viodi.com\/club1\/\">Club                Viodi<\/a>                               <a href=\"http:\/\/www.viodi.com\/support\/\">Local                Content<\/a>                <\/p>\n<hr\/>\n<p>                                           <a href=\"http:\/\/www.viodi.com\/justoaqui\/\">Multimedia              Search <\/a>              <\/p>\n<hr\/>\n<p>                              <strong>Viodi Workshops<\/strong>                       <a href=\"http:\/\/www.viodi.com\/local\/\">Local            Content<\/a>                 <a href=\"http:\/\/www.viodi.com\/telcovideo101\">Telco Video 101<\/a>                   <a href=\"http:\/\/www.viodi.com\/incremona\/\">Incremona                Training<\/a>                <\/p>\n<hr\/>\n<p>                             <strong>Industry<\/strong>                               <a href=\"http:\/\/www.viodi.com\/cgi-bin\/blah\/Blah.pl?,v=cal\">Industry                Calendar<\/a>                               <a href=\"http:\/\/www.viodi.com\/links.htm\">Favorite                Links<\/a><\/p>\n<hr\/>\n<p>                                             <a href=\"http:\/\/www.viodi.com\/about.htm\">About              Viodi<\/a>                               <a href=\"http:\/\/www.viodi.com\/contact.htm\">Contact<\/a>                                              <a href=\"http:\/\/www.viodi.com\/biographies.htm\">Biographies<\/a> <\/p>\n<hr\/>\n<p class=\"MsoBodyText\">Interested in Sponsoring          the Viodi View? Send an email to: <strong>sponsor@viodi.com<\/strong><\/p>\n<p>Please <strong>forward<\/strong> this free publication          to anyone you know who is involved in some way with independent telephone          companies. <\/p>\n<p><strong>Mission of the Viodi View:<\/strong><\/p>\n<p>In this on-line publication, we share our analysis, opinions          and direction on the interactive television news and views that we believe          will be of interest and use to our friends associated directly or indirectly          with independent telephone companies. For more information as to the various          ways Viodi works with independent telephone companies, please go to <a href=\"http:\/\/www.viodi.com\/alliance\/\">http:\/\/www.viodi.com\/alliance\/<\/a><\/p>\n<p><strong>Disclaimer:<\/strong><\/p>\n<p>The Viodi View [Viodi, LLC] and its associates used their          best efforts in collecting and preparing the information published herein.          However, the Viodi View [Viodi, LLC] does not assume, and hereby disclaims,          any and all liability for any loss or damage caused by errors or omissions,          whether such errors or omissions resulted from negligence, accident, or          other causes.<\/p>\n<p>All displayed trademarks, logos and service marks are          the property of their respective owners. \u00a9 2005<a href=\"http:\/\/www.viodi.com\/about.htm\">Viodi,          LLC<\/a>. All Rights Reserved.<br \/>         5255 Stevens Creek, #127 Santa Clara, CA 95051<\/p>\n<p align=\"center\"><strong><a name=\"top\"\/>Viodi View          Newsletter &#8211; November 9th, 2005          <\/strong>        <\/p>\n<p align=\"center\"> <a href=\"http:\/\/www.viodi.com\/local\/\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.viodi.com\/local\/images\/conferencelogo.gif\" alt=\"Click here to learn more about Latens - the Future of Content Protection and Revenue Protection\" name=\"Image1\" width=\"500\" height=\"128\" border=\"0\" id=\"Image1\"\/><\/a><br \/>         <a href=\"http:\/\/www.viodi.com\/local\/\">Click here to learn          more about Viodi&#8217;s Local Content Workshop<\/a>        <\/p>\n<hr\/>\n<p align=\"center\"><strong>Our Packet Lives &#8211; Implications for Independent          Telcos <\/strong><\/p>\n<p align=\"center\">By Ken Pyle, ken.pyle@viodi.com, Managing          Editor, Viodi View<\/p>\n<p align=\"left\"><strong>Multi-tasking<\/strong> was a metaphor          that became popular sometime in the 1990s to describe what I am doing          right now; watching a baseball game and writing this column. Most non-computer          professionals probably do not realize that this phrase was originally          used to describe computers that were able to perform more multiple tasks          at once. To some extent, humans could multi-task long before the advent          of the personal computer (at least those of us who could walk and chew          gum at the same time). <\/p>\n<p>Technology, however, provided us with many more opportunities          to multi-task; we can now do things such as talk on the phone while we          drive or listen to music while we garden. In short, technology has allowed          us to <strong>become more like the computing machines<\/strong> that were          supposed to be our servants. A similar transformation may be occurring,          except this time the network will provide the metaphor.<\/p>\n<p>That is, thanks to technology like email, instant messaging          and ubiquitous wireless connectivity an increasing percentage of the population          is online, all the time. This technology is allowing people to not only          multi-task, but to <strong>behave like the packets<\/strong> that carry          their communications. That is, instead of completing tasks in a serial          fashion, as was the normal way of doing things 20 years ago, now people          routinely jump from the task at hand to check email or send an instant          message and then they jump back to what they were doing. <\/p>\n<p>Technology is even changing the communications with a          whole new language of abbreviations and symbols to make things more efficient.          \ud83d\ude09 With their embrace of cellular text messaging, instant messaging, blogs,          etc., <strong>young people are at the leading edge<\/strong> of this evolution.          Overall, this ability to communicate and to receive the information that          one wants when they want it and in the form they want is probably going          to be a net gain for society. <\/p>\n<p>There are rumblings, however, that this sort of on-demand,          packet life could have some negative repercussions. For instance, in an          article titled, <em><strong>The Dot.Com Kids and the Demise of Frustration          Tolerance<\/strong><\/em>, Dr. Marilyn Benoit suggests that the immediate          feedback provided by a world of computers and communications is <strong>impeding          upon the normal development process<\/strong> of young children. Benoit          writes:<\/p>\n<p>\u201cThe problem I see emerging in children is decreasing          frustration tolerance. In lay language, this translates into a<strong>          lack of patience<\/strong>, that<strong> old-fashioned virtue<\/strong>          that people of my generation had preached to us repeatedly, \u201cPatience          is virtue\u201d\u2026\u2026\u2026We must concede that the rapidity          of these technological changes, and their impact on our youngsters must          have significant influence upon the way kids perceive, experience and          adapt to their world.\u201d<\/p>\n<p>Her comments are reinforced by the widespread, anecdotal          comments I hear everyday from other parents regarding the importance of          <strong>limiting children\u2019s \u201cscreen time<\/strong>.\u201d          <\/p>\n<p>Could these concerns lead to a <strong>backlash against          the purveyors of the broadband networks<\/strong> that enable this screen          time? Although it is clearly the parent\u2019s responsibility for how          much time his child spends watching television, sitting at the computer          or text messaging, it is not too hard to imagine broadband providers getting          the blame for junior\u2019s lack of attention. Other industries, such          as tobacco, soft-drink and television programming, have certainly been          restricted based upon their influence upon children. <\/p>\n<p>Instead of waiting for lawsuits or government mandates,          Independent Telcos should <strong>proactively<\/strong> take steps to help          parents fight the negative aspects of broadband access. These steps could          take many forms, including:<\/p>\n<ul>\n<li>Include as part of your broadband connection software,            such as <strong>PC TimeWatch<\/strong>, that allows parents to set limits            on computer time and\/or web access. <\/li>\n<li>A similar <strong>feature<\/strong>, which could not            be implemented in a traditional, cable television architecture, would            be one that uses an IPTV system\u2019s middleware and associated navigation            guide to give parents the ability to limit children\u2019s television            viewing time.<\/li>\n<li>Provide a \u201c<strong>kids channel<\/strong>\u201d            on your web site that has links to educational web sites. Many independent            telcos already provide this service. <\/li>\n<li><strong>Sponsor classes<\/strong> and educational forums            that help parents deal with media and their kids. These classes might            deal with a range of topics from dealing with the mechanics of setting            up web filters to techniques for using the media in a positive way to            influence children\u2019s behavior. <\/li>\n<li>Create events and activities, such as contests that            force children to be active in the real world. For instance, <strong>Horizon            Chillicothe Telephone <\/strong>has created coloring contests, pumpkin            carving contests and many other special activities where the results            are fed back to their customers through their web site, newsletter and            television show. <\/li>\n<\/ul>\n<p>By being proactive about ameliorating the negative effects          of children\u2019s packet life, an independent telco has the opportunity          to provide some unique product enhancements that will make for <strong>better          balanced kids<\/strong>, happier parents and a customer-base that is<strong>          less likely to churn <\/strong>to the competition. <\/p>\n<p class=\"MsoBodyText\"><a href=\"http:\/\/www.viodi.com\/newsletter\/051100\/article2.htm\">Next          Article<\/a><\/p>\n<p class=\"MsoBodyText\"><a href=\"#top\">Back to Top<\/a><\/p>\n<p class=\"MsoBodyText\"><a href=\"http:\/\/www.viodi.com\/newsletter\/051002\/index.htm\">Previous          Issue<\/a><\/p>\n<p align=\"center\"><strong>Viodi View Subscribe<\/strong><\/p>\n<p>              <a href=\"javascript:openWindow(&quot;http:\/\/postsnet.com\/app\/campaigner\/services\/optinlist\/processoptinrequest.jsp?oilb=85755787&quot;)\"><img decoding=\"async\" src=\"http:\/\/postsnet.com\/campaigner_images\/Images\/optinlistbuilder\/FM-1.gif\" border=\"0\"\/><\/a>          <br \/>                  <a href=\"http:\/\/www.viodi.com\/newsletter\/privacy.htm\">Privacy          Policy<\/a>        <\/p>\n<hr\/>\n<p align=\"center\"><a href=\"http:\/\/www.viodi.com\/roger_brown\/\"><strong>Click          Here to Learn How to Contribute to the Roger Brown Family Fund<\/strong><\/a><\/p>\n<hr\/>\n<p align=\"center\" style=\"margin-top: 0;\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.viodi.com\/newsletter\/051100\/telecom05.jpg\" width=\"160\" height=\"120\"\/><\/p>\n<p align=\"center\"><a href=\"http:\/\/www.viodi.com\/telecom05\/\"><strong>IP          Video Tracks at TELECOM 05<\/strong><\/a><\/p>\n<p align=\"center\">Order the CD-ROM!<\/p>\n<p align=\"center\">send an email to<br \/>         <strong>telecom05cd@viodi.com<\/strong><\/p>\n<p align=\"center\"><strong>CD-ROM          Contents<\/strong><\/p>\n<p align=\"left\"> <a href=\"http:\/\/www.viodi.com\/telecom05\/\">Sunday,          October 23rd <\/a><\/p>\n<ul>\n<li><a href=\"http:\/\/www.viodi.com\/telecom05\/\">            On Demand Success Stories<\/a><\/li>\n<li> <a href=\"http:\/\/www.viodi.com\/telecom05\/\">            The Consumer as Producer<\/a><\/li>\n<\/ul>\n<p><a href=\"http:\/\/www.viodi.com\/telecom05\/\">          Monday, October 24th <\/a><\/p>\n<ul>\n<li><a href=\"http:\/\/www.viodi.com\/telecom05\/\">Standardize            This! Can\u2019t we work it out?<\/a><\/li>\n<li><a href=\"http:\/\/www.viodi.com\/telecom05\/\">Interactive            TV: Is it IPTV\u2019s Edge?<\/a><\/li>\n<li><a href=\"http:\/\/www.viodi.com\/telecom05\/\">            Look Ma, No Headend<\/a><\/li>\n<\/ul>\n<p><a href=\"http:\/\/www.viodi.com\/telecom05\/\">          Tuesday, October 25th<\/a><\/p>\n<ul>\n<li><a href=\"http:\/\/www.viodi.com\/telecom05\/\">Next            Generation Peer to Peer \u2013 Where do Telco\u2019s fit?<br \/>           <\/a><\/li>\n<li><a href=\"http:\/\/www.viodi.com\/telecom05\/\">High            Definition \u2013 A Must Have or a Must-Carry?<\/a><\/li>\n<\/ul>\n<p><a href=\"http:\/\/www.viodi.com\/telecom05\/\">Wednesday,          Oct. 26th <\/a><\/p>\n<ul>\n<li><a href=\"http:\/\/www.viodi.com\/telecom05\/\">Content            Differentiation \u2013 What\u2019s an operator to do?<\/a><\/li>\n<\/ul>\n<hr\/>\n<p align=\"center\"><strong>CLUB VIODI MEMBERS<\/strong><\/p>\n<p>And You Know Who You Are<\/p>\n<p><strong>Send an email to clubviodi@viodi.com <\/strong><\/p>\n<p>for information on a beta test of a new program we will be launching            in January 2006.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00a0 Viodi View Menu Current Issue Our Packet Lives Evergreen Content Wireless ISP Highlights Previous Issue Viodi View Subscribe Viodi Forums Club Viodi Local Content Multimedia Search Viodi Workshops Local Content Telco Video 101 Incremona Training Industry Industry Calendar Favorite Links About Viodi Contact Biographies Interested in Sponsoring the Viodi View? Send an email to: [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-347","post","type-post","status-publish","format-standard","hentry","category-newsletter"],"_links":{"self":[{"href":"https:\/\/viodi.com\/classic\/wp-json\/wp\/v2\/posts\/347","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/viodi.com\/classic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/viodi.com\/classic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/viodi.com\/classic\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/viodi.com\/classic\/wp-json\/wp\/v2\/comments?post=347"}],"version-history":[{"count":1,"href":"https:\/\/viodi.com\/classic\/wp-json\/wp\/v2\/posts\/347\/revisions"}],"predecessor-version":[{"id":907,"href":"https:\/\/viodi.com\/classic\/wp-json\/wp\/v2\/posts\/347\/revisions\/907"}],"wp:attachment":[{"href":"https:\/\/viodi.com\/classic\/wp-json\/wp\/v2\/media?parent=347"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/viodi.com\/classic\/wp-json\/wp\/v2\/categories?post=347"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/viodi.com\/classic\/wp-json\/wp\/v2\/tags?post=347"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}