Category: Content
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Easy Registration – at Last
Ever want to register people for an event? It is a real challenge, especially for the smaller event. Eventbrite has come up with a very clever, pay as you go solution for the small or larger operator. In addition to creating a one-stop registration portal, they help publicize the event. They charge either a small…
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The Enemy of Advertising
Notably absent from the 2008 VON conference were the over the top and new video alternatives that were prevalent at the 2007 version. Kulabyte, with their real-time HD encoding over the web, was a highlight on the showfloor. Unfortunately, I only attended a portion of one panel, but there were some very insightful quotes from Fred Seibert…
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July 1st, 2008 – Do or Die for IPTV?
The FCC finally issued an order for operators requesting waivers with regards to separable security. The 25+ operators requesting one of the waivers were given until February 17th, 2009 to move to an all-digital system. The interesting thing is that IPTV operators, although inherently all-digital, are going to have to offer a separable security solution…
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The Virtual Living Room
Although the title of iHollywood’s conference this week was, the Digital Living Room, The Virtual Living Room would have an equally good description. A common theme throughout the show was the idea of portability and that consumers want to be able to consume entertainment on their own terms; wherever they are and whatever time it is. OK,…
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Internet Video – In One Place
It’s 11 AM on Tuesday, 3/18 and I still haven’t made it to the VON conference, but it looks like the really big news is from the show’s organizer, Jeff Pulver. He has co-founded a company, Prime Time Rewind, with Amit Shafrir which serves to aggregate network content that is already out available on the…
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Artichoke City & Other Stories
Telling stories and using imagery to let people draw their own conclusions. This was one of the key messages given by Jim Gilmartin of Coming of Age at CalCom’s 2008 Annual Meeting in Monterey. He was speaking in the context of effective marketing to baby boomers and older customers. Read on to see what this picture has to…