The Viodi View
The discussion of “big data” at The Independent Show 2016 was a peanut butter and chocolate moment for at least one operator, as he realized that it serves as the bridge between the technical and marketing functions to provide a better customer experience. Jeffrey De Sarno, CTO of Westman Communications Group of Brendon, Manitoba, explains […]
“Now that people are using mobility as a service instead of owning their own cars as often as they used to, it really changes the way people need to use physical space in cities,” states Emily Castor, Director of Transportation Policy for Lyft. She points out that ridesharing services, such as Lyft, change the need […]
Lack of information represents friction to an economy and makes it less efficient than it could be. A source of friction for commuters is not knowing the fastest and most cost-efficient way to reach their destination. With new modes of transportation, such as on-demand ridesharing services and personal electric bikes and scooters, becoming mainstream, the need for timely information about routes […]