Tag: MAAL
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Open Architecture, Mobile Laboratory in Silicon Valley
Most people would think that self-driving and race car are terms that do not go together, according to Michael Robinson, Creative Director and CEO of ED Design. Robinson points out that in the early days, the race track was a petri dish of sorts for testing and stretching innovation in the automobile field. In the above…
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Racing to the Autonomous Future
“I am really excited about creating the emotional machine,” said Michael Robinson, Creative Director and CEO of ED Design, in the above interview filmed at International CES 2015. Robinson was referring to his long-term goal that is even bigger than automating the driving experience; a concept he already proved 15 years ago with his design work for Lancia…
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Viodi View – 12/01/14
Gigabit in the Cowboy State Reinvesting in their community is what differentiates independent operators from their competition. Silver Star Communications, which serves northwestern Wyoming and eastern Idaho, exemplifies the difference a local operator can make. It was an honor to spend the day with Silver Star Communications as they launched the first Gigabit communities in…
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A Proposal for an Autonomous Vehicle Mobile Laboratory
Transforming stupid cars into smart cars is the endgame of the Mobile Autonomous Automobile Laboratory (MAAL) project. In his presentation, renowned car designer, Michael Robinson outlines plans for creating a platform that will enable vehicle designers to move from designing objects to designing experiences. The first 30 minutes of his presentation discuss the challenges that…
