Green Dollars and Sense

The 100+ MPG Fleet Truck

Although the utility vehicles featured in Jay Leno’s video below have greater upfront costs, the operational cost savings could pay for the Via Motor’s trucks over time. Built with a standard chassis and body from GM, these hybrid-electric trucks look no different from a regular vehicle, but they provide a robust generator capability at the work site and 100+ mpg.

Via Motor’s website promises life-cycle savings due to lower maintenance and fuel costs. Given the small amount of fuel these vehicles use, it would be interesting to see a natural gas-powered version of this vehicle.

These vehicles could offer an interesting fleet alternative for telecom operators. As hinted at in this video, fleet sales are the initial focus of Via Motors. With automobile legend Bob Lutz leading Via, this Orem, Utah based upstart car-maker has a credible chance at changing the fleet vehicle market.

Author Ken Pyle, Managing Editor

By Ken Pyle, Managing Editor

Ken Pyle is Marketing Director for the Broadband Forum. The mission of this 25+-year-old non-profit “is to unlock the potential for new markets and profitable revenue growth by leveraging new technologies and standards in the home, intelligent small business, and multi-user infrastructure of the broadband network.”

He is also co-founder of Viodi, LLC and Managing Editor of the Viodi View, a publication focused on the rural broadband ecosystem, autonomous vehicles, and electric aviation. He has edited and produced numerous multimedia projects for NTCA, US Telecom and Viodi. Pyle is the producer of Viodi’s Local Content Workshop, the Video Production Crash Course at NAB, as well as ViodiTV. He has been intimately involved in Viodi’s consulting projects and has created processes for clients to use for their PPV and VOD operations, as well authored reports on the independent telco market.

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