Categories
Autonomous Vehicles, New Mobility & the Built Environment

In the Driverless Seat with Dr. Kornhauser

Giving people rides who need rides is the message of the book, The Real Case for Driverless Mobility. That is, there is a large segment of the population that cannot engage in, as the book co-author, Alain Kornhauser, calls it, “A do-it-yourself approach to transportation.”

Kornhauser argues that the opportunity for companies promoting driverless mobility is to serve this segment. In doing so, it will improve the quality of life for those who cannot drive themselves for reasons of age, affordability, skills, or other reasons.

Stay tuned for a review of the book in a post.

Interview Highlights #

  • 00:15 – Kornhauser segments the mobility market into do-it-yourself (drive yourself) mobility and rides as a service.
  • 04:22 – He points out that reducing the cost of mobility improves the quality of life. There is a latent demand for mobility that will be revealed as lower-cost, high-quality options become available.
  • 07:08 – One audience for the book is the companies that are trying to bring driverless technologies to market. Another key audience for this book is policymakers. It is the intersection of these groups that presents an opportunity to create a new sort of public transit that is demand-responsive and lower cost than traditional approaches.
  • 10:02 – Driverless, combined with new vehicle form factors, provides the opportunity to bring mobility to those who struggle to provide mobility for themselves. Kornhauser compares the potential of driverless to be on par with the Industrial Revolution in terms of growth and societal improvements.
  • 14:21 – Kornhauser sings the praises of his co-author, Michael Sena, publisher of The Dispatcher and an internationally recognized expert in telematics, digital map databases, location-based services, and navigation.

Author Ken Pyle, Managing Editor

By Ken Pyle, Managing Editor

Ken Pyle is Marketing Director for the Broadband Forum. The mission of this 25+-year-old non-profit “is to unlock the potential for new markets and profitable revenue growth by leveraging new technologies and standards in the home, intelligent small business, and multi-user infrastructure of the broadband network.”

He is also co-founder of Viodi, LLC and Managing Editor of the Viodi View, a publication focused on the rural broadband ecosystem, autonomous vehicles, and electric aviation. He has edited and produced numerous multimedia projects for NTCA, US Telecom and Viodi. Pyle is the producer of Viodi’s Local Content Workshop, the Video Production Crash Course at NAB, as well as ViodiTV. He has been intimately involved in Viodi’s consulting projects and has created processes for clients to use for their PPV and VOD operations, as well authored reports on the independent telco market.

Linked In Profile

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.