Tag: Marketing
-
Viodi View – 10/13/23
Shalom Be Authentic and Transparent in Your Marketing Authenticity and transparency describe the common message from the FiberConnect 2023 panel, Messages Matter: Crafting Go-to-market Plans for Fiber Broadband. Kim McKinley, CMO of UTOPIA Fiber, moderator of that panel, stressed the importance of being genuine and showcasing one’s true self to the audience. Authenticity fosters trust and builds lasting…
-
Viodi View – 11/27/19
Give thanks with a grateful heart says the song and one can’t be anything but grateful while watching the rain fall on the parched soil of the Valley of the Heart’s Delight. This is just a drop in a bucket of the blessings and opportunities given to this author on this Thanksgiving eve. Another blessing…
-
Viodi View – 03/28/14
A Sneak Peak Innovation Trailer Innovating by improving business processes was a recurring theme of this week’s Minnesota Telecom Alliance Convention and Tradeshow in Minneapolis. The cloud and web applications are driving many of the efficiency improvements for not only operators, but their suppliers and consultants. A few of the stories from MTA are in…
-
A PRIMO Event – A Good Idea for Independent Telcos
A grassroots marketing organization; something the cable industry has done a great job with through their organization, CTAM, but it something that has not taken root in the independent telco industry in the same way. Thus, I was excited to learn more about and to be able to participate in the PRIMO (Public Relations Independent…
-
Viodi View – 11/09/2009
Minneapolis was the no nonsense setting for last week’s OPASTCO Technical and Marketing Symposium. What I like about this particular conference is its intimate nature and the way it mixes marketing and technical topics making them relevant for both management and staff. The theme of this conference was, “Tools to compete in the global economy.”…
-
3G-HSPA, Mobile Linux and Open Source are the Big Winners in Intel-Nokia Technology Partnership
Intel referred to it as "this year’s most significant collaboration in our respective industries." The Intel-Nokia strategic partnership will "align and shape the next generation of mobile computing." But it was very difficult to extract any tangible take always from the press conference announcing the partnership. That’s because no specific products were identified and no time frames were given…
